Benelux & Nordics Retail Event Series
Join us for insight, ideas and to network with others. As part of your attendance you will benefit from a tailor-made copy of Prof. Dr. Phil Klaus award-winning CX audit, highlighting how you can use the ‘right’ CX strategies and practices to increase your firm’s profitability.
Convenience with a Conscience: Creating a Sustainable High Street
Customers are increasingly keen to support sustainable brands, and while agile independent players have embraced the opportunity to create a more eco-friendly high street, larger retailers are struggling. Join Jackie Mulligan, CEO of ShopAppy and Rae Ritchie to find out what can bigger retailers learn from independent businesses when it comes to sustainability. We’ll discuss what an environmentally friendly version of retail could look like, and what role digitalisation could play in retail’s movement towards sustainability.
Agenda – Tuesday 16th March
10.00am: Welcome and Introductions
10.10am: What can bigger retailers learn from independent businesses when it comes to sustainability
10.45am: Who are today’s sustainable consumers and how can you meet their needs?
11.15am: Q&A and Close
Opportunities for Personalisation
Join us for our discussion around privacy vs personalisation – everyone is begrudgingly handing over their data to get in anywhere, and this has been hugely catalysed by the pandemic. When it comes to personalisation there is a fine line between delighting a customer and creeping them out. How can retailers make sure they offer something worthwhile in return and earn enough trust from customers to move forward with the data-based relationship.